Coca cola as now set aside $750,000 to develop water and sanitation projects in five Asian countries. The company announced that it was expanding its partnership with UNHabitat to now go from ‘water to well being’, which was also the title of a compendium jointly released by Atul Singh, president and CEO, Coca-Cola India and South West Asia and Joan Clos, Under-Secretary General, United Nations Executive Director, UNHabitat, at the 6th World Urban Forumearlier this week.
The partnership benefits a million people in 10 countries across Asia and Africa. The funds, bequeathed by the Coca-Cola Foundation, take the total contribution by the company to over $4 million in the last six years.
“The Coca-Cola company takes water access and conservation seriously for the future of human development and the planet,” Singh said. “This partnership between UNHabitat and Coca-Cola has helped raise awareness on the key issues of access to water and sanitation as well as provide benefits to communities across Asia and Africa through a multi-lateral partnership.
Today, we are launching the compendium – From Water to Well Being – to share our experiences in this endeavor so far. We are striving to expand this partnership to initiate more projects in the targeted countries of Asia and Africa. We hope to contribute to the understanding and knowledge on the challenges of safe water access and sanitation programmes, and of partnerships as a promising path.” The comprehensive traces the journey of the partnership in promoting water sustainability in various countries in the last few years.
The multi-year partnership, however, looks to go beyond providing access to water and sanitation, to impact the overall wellbeing of communities through water and sanitation projects. The compendium also lays down the way forward with projects to be taken up in 2012-13.
“Today, there is an increasing need for an integrated approach to urban water management for the social, economic and environmental sustainability of cities. Within this context, the highest priority for UNHabitat’s Water and Sanitation programme is improving access to safe water and helping provide adequate sanitation to millions of low-income urban dwellers and measuring that impact,” Clos added.
Source: The economic times